Blog Components

Creating a blog site was all new to me prior to this class. Even though I had previous experience creating web pages, I was a bit intimated when I first learned our class was going to be required to create a blog site. The purpose behind creating my blog is to give visibility to potential employers and other respectable audiences about my abilities and showcasing some of my writings that I have produced while attending Ashford University. With that said it took a variety of steps to create my blog site. I first had to determine the purpose. Next I had to determine the audience. Once I was able to determine the audience I then had the perfect idea for the design of the blog site. Having determined the audience also influenced the content of my blog site.

Coming up with ideas on what audience I was targeting for my blog was fairly simple. Given the fact the blog is to focus on my previous writings from classes I attended at Ashford University and having the opportunity to showcase some of my creative abilities within the website. With that I decided to target potential employers in the marketing job market.

The content of the blog site is the next step given the audience has been chosen. In this step I focused on content that would showcase some of writing and imagination abilities. Knowing that many employers seek people that have strong writing and communication skills I felt putting some of my literary work on display. This would give employers visibility to my communication and writing skills. Writing is a vast skill many employers seek for a minimum job requirement. I have been told employers also look at people’s writing to see if they have some type of an imagination. This can translate into someone being able to think outside of the box.

Determining the design of the blog site was a long drawn out process. Having experience from creating a blog site in week one of Communication Studies Capstone helped some with brainstorming ideas of the design. Also receiving feedback from my fellow peers on design ideas was useful. With that I decided to go with an earth tone color scheme. I have found this type of color scheme is user friendly, which means visitors are more likely going to take time and review the site. I decided to stay away from a series of lines in the backdrop because I intend for the viewers to focus on the content rather than fancy lines.

Having to complete an assignment of this magnitude was very useful. With my future endeavors I now know that I am capable of building a blog site. It came to the point where I felt this is not just an assignment. This is a piece of my future in which I am illustrating for others. Once the assignment became personal, I felt like I wanted to put everything I had into it.